Smart TV Market To Gain Demand Quickly Due To Growing Proliferation Of High-Speed Internet Till 2025: Grand View Research, Inc.
The global smart TV market is expected to reach USD 292.55 billion by 2025, according to a new report by Grand View Research, Inc. The introduction of 4K resolution-equipped televisions, coupled with the shifting preference toward OLED and QLED displays, is expected to emerge as a major trend in the smart TV industry. Streaming devices such as Apple TV, Amazon Fire TV, and Google Chromecast are changing the consumers’ viewing experience. Several manufacturers are teaming up with OTT content and device providers to provide built-in features with no further requirement of a set-top box. For instance, TCL Corporation has teamed up with Roku, Inc. and introduced a 4K HDR Roku TV. The China-based vendor is using the Roku platform for its television product line. Additionally, Hitachi, Ltd., Hisense Co. Ltd, and Sharp Corporation have also teamed up with Roku, Inc. to provide such features. Key players have developed their proprietary operating systems or have partnered ...